FFT Showroom

Intelligent production systems of the future - this is how you can describe FFT Produktionssysteme GmbH & Co. KG briefly and accurately. Digital services, forward-looking manufacturing solutions and innovations in plant engineering - this is what FFT is known for worldwide. This is exactly what the new showroom at the company headquarters in Fulda brings to life.

The ShowArea, which will open in July 2022, is located within the 150,000 square meter production hall and consists of several rooms. The first highlight is a demonstration of a fully automated production line consisting of several rooms. The first highlight is a demonstration of a fully automated production line consisting of several robots. Here, visitors can see FFT´s own products and turnkey service in action. A driverless transport system takes components from one station to another, paying attention to the groups of visitors in the area, a robot draws dots on a component with a permanent marker and at another station these are removed again intelligently by polishing without any fixed programmed movements. Next door is an AR/VR space that presents FFT´s digital services, such as the virtual planning and commissioning of complex production processes and digital twins of plants. A meeting room is located in the rear.

 The center of attention is a multi-touch scanner table from Garamantis connected to a screen wall. The interactive presentation table allows customers, investors and other guests to immerse themselves in FFT´s products and services. Garamantis custom-designed and developed the multi-touch surface as well as the showroom´s content management and control system. On the table and the screen wall the technologies and the history of FFT are in the foreground. Innovations are "swiped" from the table onto the wall and the many years of experience are scrolled through in an interactive timeline. Those who want to dive deeper into technical details and product information can do so on a separate multi-touch screen in the back of the room.

Every visit begins with entering the futuristic presentation room. The showroom awakens as soon as the first visitors enter. Lighting mood and background sound - like in the Matrix - dominate the room until the first visitors approach the table. At this moment, the screen wall is activated and shows a welcome message. Surprisingly, an impressive into trailer about FFT starts, giving an overview of the company´s innovative strength in less than a minute with more than one gosebump moment. This is followed by a non-linear multimedia presentation tailored to the respective group, which interactively involves the guests as well.

 Every visit begins with entering the futuristic presentation room. The showroom awakens as soon as the first visitors enter. Lighting mood and background sound - like in the Matrix - dominate the room until the first visitors approach the table. At this moment, the screen wall is activated and shows a welcome message. Surprisingly, an impressive into trailer about FFT starts, giving an overview of the company´s innovative strength in less than a minute with more than one gosebump moment. This is followed by a non-linear multimedia presentation tailored to the respective group, which interactively involves the guests as well.

During his visit to Germany, none other than Guangchang Guo, Chairman of the Fosun Group, to which FFT also belongs, officially inaugurated the show area. The interactive type of B2B marketing in the manufacturing industry sets new standards and supports the innovative profile of FFT Produktionssysteme. Due to the very good response from the marketing and sales departments, as well as from the business   customers themselves, the showroom is ought to be further expanded and used even more intensively in the coming year.

Chairman Guo on a visit read more